Oct
1st
Files under hay delivery |
Posted by admin
the business entails barn maintence, post hole digging, hay delivery, fire wood, land clearing, tree removal, tractor/ATV repairs, garages cleaned, pressure washing, driveway grading, junk removal, and rennovations for commercial buildings. and as of recently we have taken on more commercialized work so im not sure how to incorporate what we have and perhaps a step up from that. PLEASE HELP ME THINK OF IDEAS!!! 
The "honey-do" company!
The "honey-do" company!
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One Man ~ Many Jobs
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Husband 4 Rent
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call it W.D.T. inc. for We Do That or W.D.E. for We Do Everything……
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If I may, I would like to go against every other poster here and present a different approach.
Frankly, I think your business does too much. It will be difficult to get a short and catchy slogan for a business with such divergent operations. I would suggest using three business names and targeting three distinct markets: farms, homeowners and business owners. It would not cost much more to do this and you are then perceived as a specialist instead of a generalist. People want specialists (businesses in particular). If they want a general laborer they will go down to Home Depot and pick one up off the curb. If you have an area of specialization, they will think you are an expert in that area even if it is only part of what you do. A farmer is going to think that someone who does renovations for commercial buildings will be to too expensive. A homeowner might have the same concerns but might also be concerned that he is getting a general laborer with no "real skills". He might also have safety concerns for his family because a lot of "general labor" types are transient and are sometimes looking for an easy mark. Perhaps more importantly, specialists can charge more money.
Who would you pay more money to remove a tree: "Bob's Tree Removal Specialists" or "I Can Fix Your Toilet and Cut Down a Tree Dot Com"?
Get three sets of business cards and get them out to your target markets. It doesn't cost much to do that and it doesn't cost much to register three "doing business as" names (if it is even required where you live).
The phrase "jack of all trades but master of none" is trite for a reason.
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The naming of your business could be one of the most important decisions you will make. A name's originality and legal availability will create a real asset value of its own, as it becomes marketed and gains market acceptance.
The name you choose will become the focal point of all the benefits and features that relate to your business. Customers will be able to find and refer others to it in the future.
Since any names that are suggested here may already be owned by another party, I wanted to go a different route…
I suggest either hiring a name creation firm or get together with your friends and/or family and throw a "name party" & have everyone bounce some ideas around. Compile a listing of names that you like the best. Once you have that list, do as much free research as you can before you delve into comprehensive research.
I listed some links where you can do some preliminary name checking. However, please be aware that this is merely scratching the surface of what's out there.
Only comprehensive research will tell you if the name is truly available. But, these links are free & a great place to start, so I'd try them out first.
Comprehensive research consists of looking at marks that are similar in Sound, Appearance or Meaning in the pending & registered Federal AND State trademark files as well as the US National Common-Law files.
There are other sites that offer free searching capabilities in conjunction with their commercial services, so I'm not able to post those links due to the Yahoo! TOS. You'll also want to check domain names & yellow pages, so simply do a search for "free domain name search" and "national yellowpages" and the appropriate links will pop up.
Hope that helps! I wish you much success & happiness in all your ventures!
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http://tess2.uspto.gov/bin/gate.exe?f=tess&state=tbmkb6.1.1 — USPTO – Preliminary Search of Federal trademarks
http://www.nolo.com/resource.cfm/catID/D8932879-DC34-43DF-BF65FC92D55FEE5D/310/274/ — NOLO's Trademark Resource Center
http://biztaxlaw.about.com/od/research/a/Sec_of_state.htm –Go to your state's Secretary of State page to see if they have a searchable database of business names
http://www.hoovers.com/free/
http://www.thomasnet.com – Must register (free) to search their database